# agentsite-static-version=37fccf63-3688-404b-b5e9-dd90722b6b35 # outbrain.com > AI-optimized mirror of outbrain.com containing 250 pages totalling 194,809 words of clean markdown content, structured data, and semantic HTML. Original source: https://outbrain.com. Last updated: 2026-10-15T07:57:59.437Z. Each page is available as HTML (with JSON-LD structured data) and Markdown (text-only, ideal for LLMs and RAG). ## Homepage - [Outbrain Direct Response to Maximize Your ROI](/content/site-root.html): Drive elevated outcomes and monetize your content with Outbrain Direct Response (484 words) ## Articles & Blog Posts - [Cultural Manifesto | Outbrain.com](/content/about/cultural-manifesto/index.html): We are happy to share with you the official Outbrain Culture Manifesto. (6,151 words) - [Why was my content rejected? - English (US)](/content/help/advertisers/why-was-my-content-rejected/index.html): In order to ensure a seamless content approval process, review this list of reasons for rejection along with their respective resolutions. (3,829 words) - [Marketers Reaction to Changes in Consumer Behavior | Articles | Outbrain](/content/help/advertisers/online-consumer-behavior/index.html): Online Consumer behavior is ever changing, and for small businesses and marketers, knowing current consumer behavior trends is important. (1,021 words) - [How do I set up an Outbrain campaign with Xandr? - English (US)](/content/help/advertisers/how-do-i-set-up-an-outbrain-campaign-on-xandr/index.html): Looking to set up an Outbrain campaign with Xandr? Easy! Just follow the steps below and you’ll be on your way 🙂In this guide we will cover the following: Uploading Creatives Creative Specs Deal ID Set Up Troubleshooting Xandr Console & Hierarchy The Xandr Console hierarchy is as follows: Advertisers > IO > Line Item. […] (659 words) - [Outbrain's Digital Advertising & Marketing Glossary](/content/glossary/index.html): All the marketing terms and definitions to keep you in the know. Explore the complete marketing glossary covering every topic under the digital sun. (4,452 words) - [How do I set up an Outbrain campaign with DV360? - English (US)](/content/help/advertisers/how-do-i-set-up-an-outbrain-campaign-with-dv360/index.html): Are you interested in setting up an Outbrain campaign programmatically through DV360? In this article, we will highlight all the necessary settings and requirements to buy Outbrain’s native inventory through DV360. This is not meant to replace proper DV360 training for native campaigns. If you have issues using DV360, please reach out to DV360 support.In […] (1,382 words) - [How do I create a Click-to-Watch campaign? - English (US)](/content/help/advertisers/create-click-to-watch-campaign/index.html): Click-to-Watch is a video format that blends the power of video storytelling with the efficiency of native, allowing your customers to interact with your brand through an opt-in immersive video experience that drives meaningful engagement and concrete results.Use Click-to-Watch to tell your brand story, showcase your products and services, and create a memorable brand experience […] (931 words) - [What are OEM's? - English (US)](/content/help/advertisers/what-are-oems/index.html): OEM: Original Equipment ManufacturersWithin the growing mobile space, mobile manufacturers and carriers offer an increasingly expanding range of user discovery experiences. These applications and services are integrated into the user experience and are often pre-installed onto mobile devices. Outbrain partners with leading tech providers who power these end-user discovery experiences across the world’s largest mobile […] (643 words) - [How do I set up an Outbrain campaign with theTradeDesk? - English (US)](/content/help/advertisers/how-do-i-set-up-an-outbrain-campaign-on-thetradedesk.html): If you’re managing all of your Programmatic campaigns from theTradeDesk and are looking to set up an Outbrain Deal ID, you’ve come to the right place!In this guide we will cover the following: Publisher Deal ID Creation Adding Creatives Creative Specs Creating Ad Groups Best Practices Troubleshooting Publisher Deal ID Creation New Deals are created […] (839 words) - [How do I troubleshoot and optimize my programmatic campaign? - English (US)](/content/help/advertisers/how-do-i-troubleshoot-my-programmatic-campaign/index.html): So you’ve learned how to properly set up a campaign and have reviewed our programmatic best practices, and yet your campaign still isn’t spending or performing as well as you’d hoped. What’s next?Start with the below high-level checklist before diving into more specific recommendations: Make sure your IO is activated and that your daily, monthly, […] (738 words) - [How do I create a carousel campaign? - English (US)](/content/help/advertisers/create-a-carousel-campaign/index.html): Bring premium social experiences to the feed of the open web, amplifying your strategy outside of walled gardens with a rich, multi-image format that features CTA buttons, brand logo, and more! You can use Carousel to tell your brand story, showcase multiple products, and build a sequential message — with up to 10 images for consumers […] (998 words) - [Performance Reporting Customization | FAQ | Outbrain Help](/content/help/advertisers/performance-reporting/index.html): Outbrain's dashboard is packed with awesome campaign insights that can be used to optimize your performance in our platform. (1,119 words) - [How do I set up an App Install Smartad campaign? - English (US)](/content/help/advertisers/how-do-i-set-up-an-app-install-smartad-campaign/index.html): Follow this step-by-step guide for creating your first App Install campaign with Outbrain. (682 words) - [How do I implement Outbrain's pixel on my Elementor website? - English (US)](/content/help/advertisers/outbrain-pixel-elementor/index.html): *Are you targeting users in the EU or UK? If so, please ensure you have implemented an IAB-compliant CMP. Without properly passing consent, you will not be able to track conversions using the Outbrain Pixel. For more information on CMPs and how to implement see HERE.*Successful implementation of your Outbrain pixel is a crucial factor […] (370 words) - [How To Create Custom Audience | FAQ | Conversion Tactics | Outbrain](/content/help/advertisers/create-custom-audience/index.html): Our Custom Audiences feature makes it a cinch to segment customers by their actions and retarget them with new or existing campaigns. (1,301 words) - [Install Outbrain Pixel On GTM | Conversion Tactics | Outbrain Help](/content/help/advertisers/outbrain-pixel-gtm/index.html): Want to use the Outbrain Pixel without altering the HTML of your pages? If you use Google Tag Manager, you can implement our Pixel as a tag! (1,267 words) - [Define CPC and Budget to Your Campaign? | FAQ | Outbrain Help](/content/help/advertisers/cpc-budget/index.html): Two of the most important aspects of your campaign is the CPC (cost-per-click) and Budget. Click for more information on CPC and budget. (969 words) - [UTM Tracking Set Up | FAQ | Reporting and Tracking | Outbrain Help](/content/help/advertisers/utm-tracking/index.html): UTM tracking is one of the most important aspects of a successful campaign because it allows you to review your performance and to optimize accordingly. (677 words) - [What are Outbrain's programmatic campaign & creative best practices? - English (US)](/content/help/advertisers/what-are-the-programmatic-campaign-and-creative-best-practices.html): To make your campaigns as successful as possible, Outbrain recommends following these steps when setting up and troubleshooting your campaigns. Our experts have thoroughly tested each best practice here to help you surpass your KPIs and goals! To get started, follow the steps below make sure you’re enabling and entering all of the correct information.Campaign Best […] (548 words) - [What Targeting Options Are Available to Me? | Outbrain Help](/content/help/advertisers/targeting-options/index.html): You know your customer best. That’s why we provide an array of customizable targeting abilities to best fit your individual needs and goals. (1,190 words) - [How do I create a Lookalike Audience? | FAQ | Outbrain Help](/content/help/advertisers/create-lookalike-audience/index.html): Lookalike Audiences is a powerful tool Outbrain provides that enables you to narrow in on the most engaged and scalable audience for your content. (1,469 words) - [What are Newsletters? - English (US)](/content/help/advertisers/what-are-newsletters/index.html): NewslettersMany publishers leverage newsletters to engage readers beyond their websites and applications. As a medium, they can contain articles, breaking news, updates, and more. Receiving a newsletter is optional as users sign up to receive them. As a result, these environments offer the potential to reach highly engaged audiences. Outbrain’s Newsletter placements are seamlessly integrated […] (133 words) - [How do I connect Outbrain with Supermetrics? - English (US)](/content/help/advertisers/connect-outbrain-with-supermetrics/index.html): You must first obtain API access from Outbrain. You will not be able to use the connector until this step is done.You can do so by contacting your designated Outbrain Account Manager to implement an allowlist for the API access for your account. Alternatively, you can fill out this form requesting API access: https://lp.outbrain.com/partner-api-form/Once Outbrain […] (180 words) - [Which ad format is right for my goals? - English (US)](/content/help/advertisers/which-smartad-for-my-goals/index.html): Outbrain offers various Smartad formats to align with your audience and goals. Learn more about which one is the best fit for your campaign. (386 words) - [amplify/index.html](/content/amplify/index.html) (275 words) - [Appsflyer Integrations for Self-Serve Accounts | Outbrain Help Center](/content/help/advertisers/appsflyer-integrations/index.html): Using a Self-Serve account and want to integrate your AppsFlyer URL with Outbrain? These a few extra steps you'll need to take. (303 words) - [How is Outbrain content reviewed? | FAQ | My First Campaign | Outbrain](/content/help/advertisers/review-content/index.html): All submitted content goes through a thorough review process to ensure it meets our quality and brand safety guidelines. (690 words) - [What are the User Management tab & User Roles, and how do I utilize them? - English (US)](/content/help/advertisers/user-roles/index.html): The User Management tab is on the left-hand side rail of your dashboard:The User Management tab allows you to manage users on your account(s), including adding/inviting new users, removing existing users, as well as assigning permission levels to each user under your account. This functionality provides dashboard users with transparency and control regarding who can contribute within […] (1,345 words) - [Invalid URL | FAQ | My First Campaign | Outbrain Help Center](/content/help/advertisers/invalid-url/index.html): Sometimes, a bad URL can raise a red flag in our system. Before resubmitting, check out the most common reasons why your URL cannot be submitted. (314 words) - [How Can I Redeem My Coupon? | Advertisers Help Center | Outbrain](/content/help/advertisers/redeem-coupon/index.html): Did you win Outbrain’s coupon freebie? Before you launch a new campaign or put it toward an existing campaign, let’s make sure you redeem it the right way. (532 words) - [What Payment Methods Does Outbrain Accept? | FAQ | Outbrain Help](/content/help/advertisers/payment-methods/index.html): While we're working on expanding our financial footprint, we currently only accept MasterCard, Visa, Discover, and American Express credit cards (573 words) - [What are Push Notifications? - English (US)](/content/help/advertisers/what-are-push-notifications/index.html): Push NotificationsA message (image and text) sent via a notification on a mobile device to subscribing audiences. Push notifications can be used to provide utility, breaking news, live updates or contain advertising messages which take users to owned environments.Please note – Push Notifications is not a placement type that can be specifically targeted as part […] (127 words) - [Discrepancies Issues | FAQ | Tracking and Reporting | Outbrain Help](/content/help/advertisers/discrepancies/index.html): Discrepancies between Outbrain and Google Analytics are common due to the way each platform records a click. Learn more in this article. (699 words) - [How to orchestrate your web presence management? | Outbrain](/content/help/advertisers/presence-management/index.html): By managing your online presence and reputation, you’ll attract more traffic, ultimately yielding higher ROI levels and increased profits. (1,077 words) - [What is two-factor authentication, and how does it work? - English (US)](/content/help/advertisers/two-factor-authentication/index.html): For maximum account security, two-factor authentication is required for all Amplify users. Follow these best practices for easy setup and use. (917 words) - [What are Platforms? - English (US)](/content/help/advertisers/what-are-platforms/index.html): First and foremost, you may be thinking, “what are platforms?” Well, you’ve come to the right place to find out!PlatformsAt Outbrain, we connect our advertising partners to engaged audiences across the most premium publishers on the open web. As content discovery and consumption habits evolve, so must publisher and marketer’s strategies to reach new audiences. […] (321 words) - [Retargeting Using Facebook | FAQ | Outbrain Help](/content/help/advertisers/retargeting-facebook/index.html): Using earned media in your Outbrain campaigns and wish to retarget your audience with Facebook Ads? Learn here how to it. (580 words) - [What is Outbrain's Pricing & Billing Model? | FAQ | Outbrain Help](/content/help/advertisers/pricing-billing-model/index.html): You will be charged by the number of clicks each campaign receives based on the CPC you set. Learn all about our pricing and billing models (400 words) - [What are Country-Specific Surcharges? - English (US)](/content/help/advertisers/country-specific-surcharges/index.html): Outbrain is charging surcharges for ads serving in specific countries. Regulatory Operating Costs or DST Fees may be charged in addition to your advertising costs every time an ad is served in specific countries. These surcharges are associated with the cost of doing business in these countries. Below is additional information about specific surcharge percentages […] (499 words) - [How To Add Content to a Campaign | FAQ | Basic Settings | Outbrain](/content/help/advertisers/add-content/index.html): When it comes to optimizing your content, CTR and conversions, always add at least 6-8 additional headlines or images for each URL. See how. (1,487 words) - [Tips for ORM- Online Reputation Management | Articles | Outbrain Help](/content/help/advertisers/orm/index.html): For businesses, brands, and enterprises that have an online presence, digital brand management is extremely important. Learn more here. (1,062 words) - [How do I set up my programmatic campaign? - English (US)](/content/help/advertisers/how-do-i-set-up-my-programmatic-campaign/index.html): We’re happy to have you join our network programmatically! Outbrain’s Programmatic Network offers ease and efficiency when it comes to setting up your campaigns from one platform. You can enjoy a range of benefits by buying Outbrain’s unique inventory through your preferred DSP — including access to unique deal types, consolidated control and reporting, and […] (342 words) - [What Type of Content Can I Advertise on Outbrain? | FAQ | Outbrain Help](/content/help/advertisers/content-types/index.html): We accept a wide variety of content from verticals such as technology, fashion, business, politics, literature, science, and more. (291 words) - [Retargeting- Using Google Adwords | FAQ | Tracking & Reporting | Outbrain](/content/help/advertisers/retargeting-google-adwords/index.html): Google AdWords is a great way to re-engage customers after they have left your site. Use our guide to integrate your Outbrain campaigns.  (363 words) - [How do I make custom CPC adjustments? | FAQ | Outbrain.com](/content/help/advertisers/cpc-adjustments/index.html): Outbrain allows you to maximize your exposure with custom CPC adjustments. Click to learn where and how to use these! (1,184 words) - [How do I generate a video creative for my Click-to-Watch campaign? - English (US)](/content/help/advertisers/generate-video-creative-for-click-to-watch/index.html): To create your Click-to-Watch campaign, you’ll first have to generate a creative from your video file in the Video Creative Studio. Video Creative Studio is where you can upload your video, add a click-through URL, and optionally specify one or more CTA buttons. All the elements are then packaged into a video creative VAST that are […] (574 words) - [How to use the Outbrain API - English (US)](/content/help/advertisers/amplify-api/index.html): The Outbrain API allows you to manage campaigns programmatically, including modifying campaign settings and content, measure campaigns' performance in real-time, and much more (727 words) - [What is Outbrain Amplify - Outbrain.com](/content/help/advertisers/what-is-outbrain-amplify/index.html): With Outbrain Amplify, customers will discover your brand's message and enable you to target the most engaged audiences. Click for more! (264 words) - [Summer Travel Content Trends | Articles | Outbrain Help](/content/help/advertisers/summer-travel-trends/index.html): Think your industry or existing content can’t possibly be relevant to a trending period like summer travel? Think again. See here examples (353 words) - [What Content Outbrain Does Not Accept | FAQ | Outbrain Help](/content/help/advertisers/content-not-accepted/index.html): Have you checked out our Advertising Guidelines yet? See content categories we don’t accept, such as categories related to gambling and pornography. (407 words) - [What Data Does Outbrain Tracking About Readers | Outbrain Help Center](/content/help/advertisers/outbrain-tracking/index.html): We collect the IP address or other unique identifier for the device that's used  in order to create an interest profile and recommend personalized content. (907 words) - [How to Create a Successful Campaign? | FAQ | Outbrain Help](/content/help/advertisers/create-successful-campaign/index.html): You’ve uploaded stellar content, set your budget and CPC and are now patiently waiting for the clicks to roll in. Click to know more! (456 words) - [What does the Beta label in the dashboard mean? - English (US)](/content/help/advertisers/what-does-the-beta-label-in-the-dashboard-mean/index.html): You may have noticed certain formats, features, and products within the Amplify dashboard are labeled with a blue “Beta” tag.Beta is the term Outbrain uses to clarify that a product is not yet fully released, and is instead still within the testing process. We release Beta products to our dashboard users so that clients can […] (150 words) - [Pricing and Billing FAQs | Outbrain For Advertisers Help](/content/help/advertisers-category/pricing/index.html): Here you can find all topics and FAQs related to Pricing and Billing at Outbrain. Click to learn more about how to get started with Outbrain. (238 words) - [New campaign creation flow to improve your campaign setup experience (BETA)   - English (US)](/content/help/advertisers/campaign-creation-flow/index.html): Note: The new campaign creation experience is currently in beta and available to a small number of marketers. If you’re interested in testing the new experience, please reach out to your dedicated account manager or our customer success team, if you’re a self-serve client. Outbrain Amplify enables large and small marketers to reach their goals on […] (764 words) - [Contextual Hints for Ads in Conversational AI - English (US)](/content/help/advertisers/contextual-hints-for-ads-in-conversational-ai/index.html): Contextual hints let you describe your product or service in your own words so Amplify’s AI can better match your ad to relevant conversations on ChatGPT. They’re set once, at campaign creation, on the Targeting step.Why they matterChatGPT conversations don’t work like traditional publisher pages — there’s no article context around your ad. Contextual hints […] (430 words) - [Trust & Authenticity: Our Advertising Guidelines | Outbrain.com](/content/advertisers/guidelines/index.html): Here at Outbrain, one of our key differentiators is that our network is filled with high-quality, reliable content from premium publishers and marketers alike. (3,234 words) - [Install 3rd Party Pixels | FAQ | Reporting and Tracking | Outbrain Help](/content/help/advertisers/3rd-party-pixels/index.html): Using 3rd party pixels will assist in tracking your Outbrain campaigns effectively as well as understand your audiences better. (398 words) - [Amplify Dashboard User Interface Changes - English (US)](/content/help/advertisers/amplify-ui-changes/index.html): You may have recently noticed some changes to your Amplify dashboard. Outbrain always strives to provide you with the best experience when using Amplify, and we’re excited to announce that we are making a series of dashboard improvements.These changes will be applied on a rolling basis, so we want to make sure you have one […] (315 words) - [How to import conversions to Outbrain - English (US)](/content/help/advertisers/offline-conversions/index.html): What are Imported Conversions? Imported Conversions (also referred to as Offline conversions) enable you to import Outbrain conversion data to the Amplify dashboard from any analytics platform you are using to register conversions.Imported conversions serve two main purposes: Consider using Imported Conversions tracking when you: How to set up Imported Conversion tracking There are 2 parts […] (1,238 words) - [Server to Server Integration | FAQ | Outbrain](/content/help/advertisers/server2server-integrations/index.html): Looking to gain better insights on your mobile app traffic? You can integrate these platforms with your Outbrain data to better track mobile engagement. (744 words) - [What Regions Does Outbrain Amplify Support? | FAQ | General | Outbrain Help](/content/help/advertisers/supported-regions/index.html): Amplify is only available in select regions and languages, but we're always adding more. Click to see which ones are supported! (250 words) - [Track and Optimize Publisher Engagement | FAQ | Outbrain Help](/content/help/advertisers/optimize-publisher-engagement/index.html): Outbrain enables you to see your campaign performance in Google Analytics broken down by referring source. learn here how. (235 words) - [What Other Placements Does Outbrain Use? | Outbrain Help Center](/content/help/advertisers/other-placements/index.html): Beyond just promoting your content on publisher sites, Outbrain also uses other placements such as newsletters. (365 words) - [Outbrain Amplify Terms and Conditions | FAQ | Outbrain Help](/content/help/advertisers/amplify-terms-and-conditions/index.html): You can find Outbrain's Terms and Conditions here. We also recommend checking out our Privacy and Cookies Policies to get a better understanding. (53 words) - [By Interest Reporting | FAQ | Reporting and Tracking | Outbrain Help Center](/content/help/advertisers/interest-reporting/index.html): Want to learn more about the users engaging with your content? By Interest reporting provides a breakdown of your campaign's performance by interests. (461 words) - [What is Engagement Bid Strategy, and how do I use it? - English (US)](/content/help/advertisers/ebs/index.html): What is Engagement Bid Strategy?Engagement Bid Strategy (EBS) utilizes Outbrain’s machine learning technology combined with first-party analytics data to automatically optimize and adjust bids in order to achieve marketers’ engagement goals.By leveraging user behavior and intent data from Outbrain and/or via direct integrations with website analytics tools*, EBS aims to help brands more effectively reach […] (919 words) - [Why am I Taxed on My Monthly Invoice? | FAQ | Outbrain Help](/content/help/advertisers/monthly-tax/index.html): Depending on the location of your business, you may be charged a Value Added Tax (VAT) on your monthly invoice. Learn more about it. (183 words) - [Programmatic Archives - English (US)](/content/help/advertisers-category/programmatic/index.html) (78 words) - [Payment & Performance Archives - English (US)](/content/help/publishers-category/performace/index.html): Here you can find all the information for you about Performance and Engage platform with Outbrain for publishers. Click to learn more and start driving traffic to your site now! (15 words) - [Common finance errors and how to troubleshoot them - English (US)](/content/help/advertisers/common-finance-errors/index.html): Was your account disabled for a finance error? Hover over the Finance Error message under the Delivery column on your dashboard to see the disable reason. Here are our most common disable reasons and how to fix them:If the above didn’t work, don’t hesitate to contact our Customer Success Team here. Was this article helpful?YesNo (268 words) - [How do I set up mobile app conversion tracking with Adjust? - English (US)](/content/help/advertisers/how-do-i-set-up-mobile-app-tracking-with-adjust/index.html): In order to track mobile app engagement on your Outbrain campaigns using Adjust, please use the following step-by-step guide:1. Generate your Adjust tracker URL following the below steps: Within your app that is set up with Adjust, find and select “Tracker URLs” You will be directed to the “Manage Network Trackers” page. From here, select “Create […] (440 words) - [Getting Started Archives - English (US)](/content/help/publishers-category/getting-started/index.html): Here you can find all the information for you to get started and work with Outbrain for publishers. Click to learn more and start driving traffic to your site now! (51 words) - [What are ad names, and how do I use them? - English (US)](/content/help/advertisers/ad-names/index.html): Learn more about how Ad Names make it easier for you to compare, reference, or group ads across all your Outbrain campaigns. (329 words) - [Payment Error Messages and how to Troubleshoot them - English (US)](/content/help/advertisers/payment-error-messages/index.html): When you try to insert your credit card, and it’s declined, you might see one of these three error messages:For all the errors above, please give the action another try. If the issue continues, consider following these steps:Please note that if you perform three or more credit card updates within a span of 7 days, […] (284 words) - [How to Upload Content to Your Outbrain Campaign via an RSS Feed - English (US)](/content/help/advertisers/how-to-upload-content-to-your-outbrain-campaign-via-an-rss-feed.html): Adding content to a new or existing campaign is easy when done via an RSS document. Read below to get familiar with RSS feeds and learn how to leverage an RSS document to upload content in your Amplify dashboard!What is an RSS Feed?RSS is used to share content between websites. With RSS you can register […] (314 words) - [Why am I being charged sales tax now? - English (US)](/content/help/advertisers/why-am-i-being-charged-sales-tax-now/index.html): Starting December 1, 2025, Teads Holding Co. will collect Washington sales tax on digital advertising services for customers whose billing address is in WA, per a state requirement effective October 1, 2025. (184 words) - [What ad languages does Outbrain support? - English (US)](/content/help/advertisers/what-ad-languages-does-outbrain-support/index.html): Outbrain currently supports ads in 10 languages, and we will continue to add to this list. (75 words) - [How do I set up mobile app conversion tracking with AppsFlyer? - English (US)](/content/help/advertisers/how-do-i-set-up-mobile-app-tracking-with-appsflyer/index.html): In order to track mobile app engagement on your Outbrain campaigns using AppsFlyer, please use the following step-by-step guide:1. Generate your AppsFlyer click attribution link following the below steps:2. Clarify and share which in-app conversion events you would like to track.In the column below marked with an orange square, you will need to input the events […] (472 words) - [Outbrain Technology and Solutions Archives - English (US)](/content/help/publishers-category/outbrain-technology-and-solutions/index.html) (17 words) - [What is Target ROAS Conversion Bid Strategy? - English (US)](/content/help/advertisers/target-roas-cbs/index.html): Target ROAS is one of four modes that Outbrain offers for auto-optimizing towards conversions within Conversion Bid Strategy (CBS).Target ROAS bid strategy is a great tool for marketers that have a business goal of maximizing the purchase value from each conversion or mobile app install. What is ROAS?ROAS stands for return on ad spend and […] (993 words) - [Are You Not Receiving Conversions? | FAQ | Conversion Tactics | Outbrain](/content/help/advertisers/not-receiving-conversions/index.html): You installed our conversion pixel and are now ready to track engagement. You’re not receiving conversions and CPA column in your dashboard. What happened? (524 words) - [How do I edit my payment method and/or contact information? - English (US)](/content/help/advertisers/edit-my-payment-method-contact-information/index.html): Having your billing information up to date is crucial for your campaigns to continue running.In order to update your billing information, please enter the payments tab on your dashboard.According to your payment method, there are different pieces of information you can update by clicking on the little pencil marked above: Was this article helpful?YesNo (124 words) - [How do I set up mobile app tracking | FAQ | Outbrain](/content/help/advertisers/how-do-i-set-up-mobile-app-tracking/index.html): If you’re looking to track mobile app engagement using one of Outbrain’s mobile attribution partners, we’ve got an option for you! (510 words) - [How do I delete my account? - English (US)](/content/help/advertisers/delete-account/index.html): We’re sad to see you go!In order to delete your account, please enter the payments tab on your dashboard (from the left hand side menu, and click on the ‘Delete my account’ button.Please note that an account can be deleted only if there are no pending payments. An account deleted in the middle of the […] (81 words) - [How can I attribute app installs on iOS14? - English (US)](/content/help/advertisers/how-can-i-attribute-app-installs-on-ios14/index.html): What is iOS14’s App Tracking Transparency Feature?Effective Q1 2021, Apple has changed the ability of platforms (such as Outbrain) to track app installs driven from in-app advertising campaigns.Apple’s iOS 14 update will give users the ability to opt out of app tracking by disallowing usage of IDFA to identify devices. IDFA is a unique identifier […] (481 words) - [Troubleshoot Pixel Installation | FAQ | Conversion Tactics | Outbrain Help](/content/help/advertisers/troubleshoot-pixel-installation/index.html): With the use of the Outbrain Pixel Tracker, you can test and troubleshoot your conversion pixel implementation. See a few common errors that may arise. (459 words) - [Which Conversion Bid Strategy is the best fit for my campaign objectives? - English (US)](/content/help/advertisers/which-bid-strategy-is-right-for-my-campaign-objectives.html): Conversion Bid Strategy (CBS) is designed for performance marketers and works to optimize campaigns towards the highest performing inventory and audiences for your specific campaign goals, based on the performance within the campaign, advertiser, or the Outbrain network. We offer 4 different CBS modes: Semi Manual (previously called Semi Automatic), Max Conversions (previously called Fully Automatic), […] (563 words) - [Advanced Targeting | FAQ | Advanced Campaign Optimizations | Outbrain Help Center](/content/help/advertisers/advanced-audience-targeting-options/index.html): Want to really focus your targeting? Try our interest and attribute targeting segments to add more granular targeting beyond our basic options. (1,109 words) - [Engagement Bid Strategy – Common errors and troubleshooting - English (US)](/content/help/advertisers/ebs-troubleshooting/index.html): This article will walk you through some of the common errors you might experience when setting up Engagement Bid Strategy (EBS) on your Amplify campaigns, and guide you through the process of solving them.To get more information about EBS and how to set it up for your account, please refer to this article.Integration Status AlertsTo […] (719 words) - [1st Party Data | FAQ | Conversion Tactics | Outbrain Help Center](/content/help/advertisers/first-party-data-dmp/index.html): Want to jump start your campaigns with your own 1st Party Data? Outbrain is integrated with some of the most popular DMP platforms to help you! (311 words) - [How to import conversion data from Google Analytics to Outbrain - English (US)](/content/help/advertisers/import-conversion-data-from-google-analytics-to-outbrain.html): To create a conversion report in Google Analytics that can be shared with your Outbrain Amplify account, please follow the steps below:STEP 1: Create a new custom report in Google Analytics. 2. Hit “Create a new report” and then select “Create detailed report”: 3. Create a blank report: 4. In the “Dimensions” field, search for […] (252 words) - [How do I generate ad titles using an AI-powered Title Enhancer? - English (US)](/content/help/advertisers/ai-title-generator/index.html): The Title Enhancer tool is designed to help you create engaging ad titles that are tailored to your target audience—resulting in increased CTR and overall campaign performance.Our advanced Title Enhancer leverages AI technology to streamline your campaign creation process by using campaign inputs — original title and landing page — to craft engaging ad titles, […] (265 words) - [How to import conversion data from Adobe Analytics to Outbrain - English (US)](/content/help/advertisers/import-conversion-data-from-adobe-analytics-to-outbrain.html): To create a conversion report in Adobe Analytics that can be shared with your Outbrain Amplify account, please follow the steps below: STEP 1: Create a new segment in Adobe Analytics that will be dedicated to collecting traffic for your Outbrain campaigns. STEP 2: Include your Outbrain campaigns in the segment.In the Segment tab, search for “Tracking […] (415 words) - [How can I use Outbrain's IAB Category Targeting? - English (US)](/content/help/advertisers/how-can-i-use-outbrains-iab-category-targeting/index.html): How does IAB Category Targeting Work?Outbrain has released new targeting functionality within the Amplify dashboard, allowing you to target your campaigns to the most contextually relevant, vertical-specific articles for your audience.Category Targeting allows you to select from an extensive list of vertical categories defined by the IAB, ensuring your campaign runs only across specific pages […] (380 words) - [View Conversions In Your Dashboard | FAQ | Conversion Tactics | Outbrain](/content/help/advertisers/conversions/index.html): Conversions come in a few shapes and sizes, so make sure that you have set up your conversions and named them accordingly by reviewing our helpful guide. (330 words) - [How does Outbrain’s pixel track conversions? - English (US)](/content/help/advertisers/how-does-outbrains-pixel-track-conversions/index.html): Learn how Outbrain's Pixel tracks conversions on your campaigns and how you can opt out if desired. (229 words) - [about/offices/index.html](/content/about/offices/index.html) (605 words) - [How do I implement Outbrain's pixel on my WooCommerce website? - English (US)](/content/help/advertisers/outbrain-pixel-woocommerce/index.html): *Are you targeting users in the EU or UK? If so, please ensure you have implemented an IAB-compliant CMP. Without properly passing consent, you will not be able to track conversions using the Outbrain Pixel. For more information on CMPs and how to implement see HERE.*Successful implementation of your Outbrain pixel is a crucial factor […] (314 words) - [What is Codeless Conversion and how to use it? - English (US)](/content/help/advertisers/codeless-conversion/index.html): Codeless Conversion allows you to create event-based conversions from the Amplify dashboard without touching on your website code. Simply put, this gives you the ability to just enter your website URL in the dashboard, and then identify and select buttons/CTAs for which you’d like to create event-based conversions. Et voila! It’s just easier than ever […] (454 words) - [How do I set up mobile app conversion tracking with Singular? - English (US)](/content/help/advertisers/how-do-i-set-up-mobile-app-tracking-with-singular/index.html): In order to track mobile app engagement on your Outbrain campaigns using Singular, please use the following step-by-step guide:1. Generate your Singular ad URL following the below steps: Within Singular, go to Attribution > Partner Configuration Type “Outbrain” into the Search Partners text box Select your app Go to Attribution > Create Link Select your app, […] (357 words) - [Contextual Advertising - Explore the cookieless future | Outbrain.com](/content/contextual-advertising/index.html): In a cookieless world, contextual advertising is the optimal solution for effective audience targeting and engagement. (1,213 words) - [How To Filter and Exclude Publishers | FAQ- Advanced | Outbrain Help](/content/help/advertisers/exclude-publishers/index.html): it's time to strategically exclude those that consume a majority of your budget but do not bring in a high return. See how it works! (631 words) - [Troubleshooting performance changes on Conversion Bid Strategy campaigns - English (US)](/content/help/advertisers/troubleshooting-cbs/index.html): This article outlines different reasons that could be causing performance change on your Conversion Bid Strategy Campaigns, and help you understand why these happen and what you can do to navigate them.Before you begin: The success of your Conversion Bid Strategy starts with choosing the mode and settings that best match the goal your campaign […] (1,074 words) - [What is Target CPA Conversion Bid Strategy? - English (US)](/content/help/advertisers/what-is-target-cpa-conversion-bid-strategy/index.html): Target Cost-Per-Acquisition (CPA) is one of four modes that Outbrain offers for auto-optimizing towards conversions within Conversion Bid Strategy. Target CPA works to keep your campaigns profitable by adjusting CPCs to bring as many conversions as possible within your desired CPA goal, without having to manually adjust your budget. Checkout this webinar recording to see […] (564 words) - [How do I implement Outbrain’s pixel on my WordPress website? - English (US)](/content/help/advertisers/outbrain-pixel-wordpress/index.html): *Are you targeting users in the EU or UK? If so, please ensure you have implemented an IAB-compliant CMP. Without properly passing consent, you will not be able to track conversions using the Outbrain Pixel. For more information on CMPs and how to implement see HERE.*Successful implementation of your Outbrain pixel is a crucial factor […] (323 words) - [How do I set up mobile app conversion tracking with Kochava? - English (US)](/content/help/advertisers/how-do-i-set-up-mobile-app-tracking-with-kochava/index.html): In order to track mobile app engagement on your Outbrain campaigns using Kochava, please use the following step-by-step guide:1. Generate your Kochava tracker URL following the below steps: Within Kochava, select Links > Campaign Manager. Click “Add a Tracker” (here, you will also define the Default Destination URL). Enter a name for the tracker. Select Tracker […] (332 words) - [How do I set up mobile app conversion tracking with Branch? - English (US)](/content/help/advertisers/how-do-i-set-up-mobile-app-tracking-with-branch/index.html): In order to track mobile app engagement on your Outbrain campaigns using Branch, please use the following step-by-step guide:1. Generate your Branch ad link following the below steps: Go to the Ads page within the Branch dashboard (on the left sidebar) Select “Partner Management” from the sidebar Search for Outbrain Select Outbrain and click the “Save […] (236 words) - [What are Outbrain’s campaign best practices? - English (US)](/content/help/advertisers/what-are-outbrains-campaign-best-practices/index.html): We’re here to make sure your Outbrain campaign is as successful as possible. Our experts have thoroughly tested each best practice below to help you surpass your KPI goals.Campaign Setup Best PracticesContent: We suggest launching with 5-10 pieces of content in each campaign to enhance exploration of the content If your goals are conversion-focused, we […] (580 words) - [How do I add Branding and End Card to my Click-to-Watch video campaign? - English (US)](/content/help/advertisers/add-branding-and-end-card-to-click-to-watch/index.html): Branding and end cards are elements that will allow you to create a fully branded experience for your Click-to-Watch campaign, with a custom background, a logo, and an extra CTA button to drive action. This article will walk you through the set-up of both elements. Adding BrandingBranding elements include a background image, a logo, and a […] (672 words) - [pdfs/t-c-publishers-en-pdf.html](/content/pdfs/t-c-publishers-en-pdf.html) (2,364 words) - [What is Semi Manual Conversion Bid Strategy? - English (US)](/content/help/advertisers/what-is-semi-automatic-conversion-bid-strategy/index.html): Semi Manual (previously called Semi Automatic) Conversion Bid Strategy generates traffic for top-converting sections by taking several factors into consideration, and adjusts CPCs at the right time to drive increased traffic on these sections in order to control your CPA. What’s the difference between Automated and Semi Manual modes?The main difference is that Semi Manual […] (317 words) - [Schedule Campaign | FAQ | Basic Settings | Outbrain Help Center](/content/help/advertisers/schedule-campaign/index.html): Amplify offers several options for scheduling your campaigns. You can set up specific schedules for your campaigns and even bid CPC by hour. (606 words) - [What are Outbrain's best practices for creating content on Amplify? - English (US)](/content/help/advertisers/what-are-outbrains-best-practices-for-creating-content.html): Learn more about our creative best practices to ensure your Outbrain ads are built for success. (823 words) - [How do I use Account Settings in the dashboard? - English (US)](/content/help/advertisers/how-do-i-use-account-settings-in-the-dashboard/index.html): You can utilize the Account Settings tab on the left-hand side of the dashboard to customize Campaign, Content, and Conversion settings. Once you set these preferences, they will be applied across all new campaigns that are launched from your account.Campaign Settings Suffix: You can enter your suffix tracking code for campaign-level tracking 3rd Party Pixels: Looking […] (239 words) - [What is OB Code and how do I use it? - English (US)](/content/help/advertisers/what-is-ob-code-and-how-to-use-it/index.html): OB Code is a feature within the Dashboard that allows marketers to set automated rules on their campaigns that will either make the specified change when a condition is met or provide an alert to them as the change is made.  Where can I access OB Code?OB Code should be available in https://my.outbrain.com within the Labs […] (701 words) - [How Can I Monitor My Campaign Status? | FAQ | Outbrain.com](/content/help/advertisers/monitor-campaign-status/index.html): When viewing your dashboard, all of your campaign metrics will be housed under the "Campaigns" tab. Click to learn more about monitoring your campaigns. (434 words) - [How to define the right language settings for my campaigns?  - English (US)](/content/help/advertisers/define-language-settings/index.html): The Amplify dashboard allows you to select the language you would like to assign to your account by default, as well as to your campaigns. Concretely speaking, this means that all customers speaking the language you selected will be exposed to your campaign. Important note – The language you select is not related to your […] (367 words) - [Ads Specs - English (US)](/content/help/ads-specs/index.html) (666 words) - [How To Control Title & Image using HTML | Advanced Settings | Outbrain](/content/help/advertisers/microdata-html/index.html): Outbrain collects and interprets information using micro data and HTML, telling our crawlers what to pay attention to on your page. (353 words) - [How do I edit my content? | FAQ | Basic Campaign Management](/content/help/advertisers/edit-content/index.html): Need to make a change to your content after you’ve already submitted it for review? Read on to find out how to edit and resubmit content! (535 words) - [What is Max Conversions Bid Strategy? - English (US)](/content/help/advertisers/what-is-fully-automatic-conversion-bid-strategy/index.html): Max Conversions is one of the three automated Conversion Bid Strategy (CBS) modes, alongside Target ROAS and Target CPA. Opt for Max Conversions mode when your primary goal is to maximize the number of conversions while spending the entire campaign budget.Max Conversions CBS brings you as many conversions as possible within your budget. With this […] (527 words) - [How do I implement Outbrain's pixel on my Wix website? - English (US)](/content/help/advertisers/outbrain-pixel-wix/index.html): *Are you targeting users in the EU or UK? If so, please ensure you have implemented an IAB-compliant CMP. Without properly passing consent, you will not be able to track conversions using the Outbrain Pixel. For more information on CMPs and how to implement see HERE.*Successful implementation of your Outbrain pixel is a crucial factor […] (300 words) - [Understanding your campaign’s available impressions - English (US)](/content/help/advertisers/reach-estimator/index.html): As you navigate through the campaign settings, the Reach Estimator tool will help you understand how your selected targeting impacts your available reach and potential scale.What is the Reach Estimator? The Reach Estimator shows the projected available daily impressions range for your chosen campaign settings and displays the reach in a dynamically adjusted scale to help […] (325 words) - [Campaign Duplicates | FAQ | Basic Settings | Outbrain Help Center](/content/help/advertisers/campaign-duplicate/index.html): Duplicating your campaign is the most effective way to A/B test with ease. With a few clicks, you can copy your content, budget, and CPC- learn how. (313 words) - [What metrics should I focus on? | FAQ | Basic Campaign Management | Outbrain Help](/content/help/advertisers/performance-metrics/index.html): Metrics are important and can give you a great deal of insight in how your campaign is performing so it's important to learn what they do. (470 words) - [How Can I Scale my Campaigns? | FAQ - Advanced | Outbrain Help](/content/help/advertisers/scale-my-campaigns/index.html): Now’s the time to push your performance further and tweak each campaign to reach its full potential. See how you can scale your campaigns. (762 words) - [How to Connect Outbrain with Voluum? - English (US)](/content/help/advertisers/outbrain-voluum/index.html): Discover how to connect your Outbrain account to Voluum (585 words) - [How do I implement Outbrain's pixel on my Drupal website? - English (US)](/content/help/advertisers/outbrain-pixel-drupal/index.html): *Are you targeting users in the EU or UK? If so, please ensure you have implemented an IAB-compliant CMP. Without properly passing consent, you will not be able to track conversions using the Outbrain Pixel. For more information on CMPs and how to implement see HERE.*Successful implementation of your Outbrain pixel is a crucial factor […] (272 words) - [Why is My Campaign Not Performing? | FAQ | Basic Settings | Outbrain Help](/content/help/advertisers/campaign-not-performing/index.html): A few things can lead to low campaign performance and with a tweak or two, you can get the campaign maxing out its daily budget in no time. (558 words) - [How do I implement Outbrain's pixel on my HubSpot website? - English (US)](/content/help/advertisers/outbrain-pixel-hubspot/index.html): *Are you targeting users in the EU or UK? If so, please ensure you have implemented an IAB-compliant CMP. Without properly passing consent, you will not be able to track conversions using the Outbrain Pixel. For more information on CMPs and how to implement see HERE.*Successful implementation of your Outbrain pixel is a crucial factor […] (318 words) - [How Can I View Real Time Data For My Campaign? - English (US)](/content/help/advertisers/how-to-use-the-realtime-data-dashboard/index.html): Outbrain has released a new reporting screen within the Amplify Dashboard that shows minute-by-minute changes in your campaign performance. (222 words) - [How to set Conversion Bid Strategy up for success - English (US)](/content/help/advertisers/how-to-set-conversion-bid-strategy-up-for-success/index.html): Once you’ve chosen the right Bid Strategy for your campaign, you need to make sure to set up your campaigns for success.We’ve broken down key tips and tricks for your next CBS campaign: 1. Implement correct conversion tracking The CBS algorithm learns and optimizes from conversion data so make sure it works as intended. If conversion […] (485 words) - [How do I create Dynamic Titles? - English (US)](/content/help/advertisers/how-do-i-create-dynamic-titles/index.html): Call out a potential customer’s location or mention a specific day in your ad headline using Dynamic Titles. (314 words) - [What are Outbrain's best practices for naming conversion events? - English (US)](/content/help/advertisers/what-are-outbrains-best-practices-for-naming-conversion-events.html): It can be overwhelming to keep up with naming convention guidelines across multiple partners. While there is unfortunately no “one size fits all” approach, we have our own set of best practices that will help to guide you when implementing conversion tracking on your Outbrain campaigns.1. When tracking conversion events with a third-party partner such as […] (232 words) - [What is Conversion Bid Strategy and what are its best practices? - English (US)](/content/help/advertisers/conversion-bid-strategy-best-practices/index.html): Conversion Bid Strategy (CBS) uses our machine learning and AI methodology to optimize and auto-adjust your bid strategy in order to hit your campaign goals. To make the most out of CBS and evaluate which strategy can work best for your campaign, you first need to identify your overall Outbrain objective and your primary KPI. Once you’ve […] (435 words) - [How To Create a Teads Conversion Pixel and Track Conversions in Shopify - English (US)](/content/help/advertisers/how-to-implement-outbrain-pixel-and-track-conversions-in-shopify.html): If you use Shopify to power your online store, tracking conversions is essential for measuring campaign performance and optimizing your marketing efforts. Teads now offers a simplified process to integrate the Teads Conversion Pixel directly within your Shopify site. How to create a Teads conversion pixel in Shopify Once set up, you will automatically see the […] (87 words) - [How to Change My Campaign Settings? | FAQ | Basic Settings | Outbrain](/content/help/advertisers/campaign-settings/index.html): In this article, we run through a few of the basic settings features which will help you optimize your campaigns in no time! (784 words) - [How do I create conversions using the Outbrain pixel? - English (US)](/content/help/advertisers/create-conversions-using-the-outbrain-pixel/index.html): *Are you targeting users in the EU or UK? If so, please ensure you have implemented an IAB-compliant CMP. Without properly passing consent, you will not be able to track conversions using the Outbrain Pixel. For more information on CMPs and how to implement see HERE.*The more conversions you track across your website, the better […] (1,472 words) - [What are High Impact placements? - English (US)](/content/help/advertisers/what-are-high-impact-placements/index.html): High Impact placements allow marketers to command audience attention with brand-exclusive units, both in-Smartfeed and in-article. These placements are ideal for marketers who want to eliminate brand adjacency and feature their content in more diverse placement types across publisher pages.By ensuring marketer content appears only in single-ad placements surrounded by organic content,  marketers have greater […] (218 words) - [Homepage – Outbrain Blog](/content/blog/index.html): Explore Outbrain's comprehensive blog collection covering everything from performance to affiliate marketing, & native to programmatic ads. (356 words) - [Case Studies - Success Stories and Insights from Outbrain Campaigns](/content/case-studies/index.html): Success Stories and Insights from Outbrain Campaigns (211 words) - [What is the “Run on MSN exclusively” feature? - English (US)](/content/help/advertisers/msn-exclusive-feature/index.html): Outbrain is installed on thousands of publisher sites and we’re always adding more to give your ads the opportunity to be served on the most compatible sites from around the world.Among our largest news and media publishers partners, MSN proves to be one of the greatest in terms of performance for mid and lower funnel […] (415 words) - [How to Connect to our Model Context Protocol (MCP) Server - English (US)](/content/help/advertisers/how-to-connect-to-our-model-context-protocol-mcp-server.html): Amplify MCP Server DocumentationThe Amplify MCP Server is a plug-and-play solution for the Model Context Protocol (MCP) that allows AI agents to seamlessly interact with the Amplify API and Dashboard. This eliminates the need for complex integrations.Installation GuideStep 1: Create Amplify AccountIf you don’t already have an Amplify account, go to my.outbrain.com and sign up […] (791 words) - [Which Publishers Am I On? | FAQ | Basic Settings | Outbrain Help](/content/help/advertisers/publishers-list/index.html): You're able to view the publishers that feature your content, and even see the sections within the publisher's site that promoted your campaign. (95 words) - [How Do I Track Conversions Using the Outbrain Pixel? - English (US)](/content/help/advertisers/track-conversions-using-the-outbrain-pixel/index.html): *Are you targeting users in the EU or UK? If so, please ensure you have implemented an IAB-compliant CMP. Without properly passing consent, you will not be able to track conversions using the Outbrain Pixel. For more information on CMPs and how to implement see HERE.*Once the first conversion has been tracked (we will only […] (383 words) - [Improve performance with campaign alerts - English (US)](/content/help/advertisers/campaign-alerts/index.html): Amplify alerts help you identify scaling opportunities and troubleshoot potential campaign setup issues to ensure maximum campaign performance. (586 words) - [How can I make my landing page compatible with Outbrain? - English (US)](/content/help/advertisers/landing-page-compatibility/index.html): To help prevent crawler and performance issues, check out our tips on ways to make your landing page more compatible with Outbrain. (340 words) - [How can I track conversions with Outbrain?  - English (US)](/content/help/advertisers/conversion-tracking/index.html): Conversion tracking is a vital component of any successful ad campaign. It allows you to measure the impact of your advertising efforts and enables our algorithms to optimize towards goals most important for your business. This article will explain the different methods you can use to track conversions in the Outbrain dashboard as well as which […] (376 words) - [Performance tracking with Google Campaign Manager 360 (fka DCM) click-trackers - English (US)](/content/help/advertisers/dcm-click-tracking/index.html): To track conversions, 1st party website analytics and collect audiences, Outbrain needs to append a click ID parameter at the end of every ad URL.When using Google Campaign Manager 360 (fka DCM) click trackers, it often happens that the click ID parameter is stripped off in the serving process, which causes discrepancies in conversion tracking […] (361 words) - [Driving Clicks to All Title Variations | FAQ- Advanced | Outbrain Help](/content/help/advertisers/title-variation-performance/index.html): When one of your titles has the highest click/impression rate and is hogging your budget, use these methods to diversify clicks to all titles. (246 words) - [Outbrain For Publishers](/content/publishers/guidelines/index.html): Let your audience read content that they can trust, along with your editorial stream, using Outbrain Engage solution. Apply to become a publisher today! (1,276 words) - [How Do Outbrain Algorithms Work? | FAQ | Outbrain Help](/content/help/advertisers/how-do-outbrain-algorithms-work/index.html): Upon submission, more than 50 algorithms go to work in tandem to recommend each piece of content to the most interested readers across our network. (339 words) - [How To Add Dynamic Values | FAQ | Conversion Tactics | Outbrain Help](/content/help/advertisers/dynamic-values/index.html): You can add dynamic values (such as revenue per order) and order IDs to your conversion events to accurately measure your return on investment (902 words) - [Referral Program - Outbrain Direct Response](/content/partnerships/referral-program/index.html): The ODR Referral Program is built for top-tier affiliates and partners. Get rewarded for connecting high-value advertisers with the world's premier native advertising platform. (560 words) - [advertisers/ad-formats/index.html](/content/advertisers/ad-formats/index.html) (665 words) - [Guides Archive - Resources](/content/resources/guides/index.html) (134 words) - [Vertical Hub - Resources](/content/resources/vertical-hub/index.html) (72 words) - [Ads.txt Download Guide - English (US)](/content/help/publishers/ads-txt-download-guide/index.html): Downloading your most recent account specific ads.txt lines and updating them on your domain(s) will help us deliver the highest quality content for your readers, and also ensure trust and transparency with both advertising buyers and sellers. Step by step instructions on updating your lines are below.1.Log into the Outbrain Engage Dashboard:2.Once you are signed […] (281 words) - [Security | Outbrain.com](/content/security/index.html): Securityy (615 words) - [How do I implement Outbrain Pixel on Shopify using Pixoo Integration? - English (US)](/content/help/advertisers/pixoo-integration/index.html): What is Pixoo?Pixoo is the tracking integration available in the Shopify App Store that simplifies adding and managing Outbrain tracking pixels to the advertiser’s Shopify store. Using this integration, you can easily install tracking pixels without any programming knowledge.  How do I use Pixoo? Pixoo helps you install the Outbrain pixel across your Shopify website simply by […] (179 words) - [Fitness Advertising: Meet Your Goals - Resources](/content/resources/vertical-hub-post/fitness-advertising-meet-your-goals/index.html) (1,010 words) - [How to connect my Outbrain account with Brax? - English (US)](/content/help/advertisers/outbrain-brax/index.html): Discover how to connect your Outbrain account with Brax (143 words) - [Our Commitment to Education, Trust & Transparency | Outbrain's Trust Center | Outbrain.com](/content/trust-and-transparency/index.html): Outbrain uses interest-based, behavioral technology to power its content recommendations. (859 words) - [Drive a Bigger Audience to Your Site | FAQ | Outbrain Help](/content/help/publishers/drive-bigger-audience/index.html): Our content amplification platform helps drive highly engaged traffic to your content and build a new audience. Learn here how to drive traffic. (104 words) - [Outbrain's Marketing Resource Center - Ace Native Advertising](/content/resources/index.html): All the content and guidance you need to learn how to advertise online. Best of the web webinars, videos, blogs, and guides for marketers (91 words) - [What is Smartlogic? - English (US)](/content/help/publishers/what-is-smartlogic/index.html): Smartlogic is Outbrain’s dynamic serving logic, a pioneering achievement in the industry. It utilizes AI and machine learning to boost user engagement by customizing the layout of placements for each individual user.Outbrain placements are composed of cards which represent different types of content, such as native advertising, video content, display ads, editorial content, etc. While […] (88 words) - [publishers/solutions/index.html](/content/publishers/solutions/index.html) (362 words) - [careers/index.html](/content/careers/index.html) (527 words) - [What is Native Advertising - How it Works | Outbrain | Outbrain.com](/content/native-advertising/index.html): Native advertising drive traffic, engagement, & conversions. Find out what native advertising is? and how to use it to boost your bottom line (748 words) - [Can I boost specific editorial content? - English (US)](/content/help/publishers/can-i-boost-specific-editorial-content/index.html): You can boost engagement on selected content via Audience Campaigns. Audience Campaigns (AC) is a self-service tool that allows publishers to influence Outbrain algorithm and boost engagement on selected content. Publishers can launch an Audience Campaign and monitor results directly from the Engage Dashboard.Most popular usages are: Was this article helpful?YesNo (68 words) - [Ligatus Disclaimer English | Outbrain.com](/content/ligatus/disclaimer/index.html): Ligatus Privacy Policy English (971 words) - [publishers/index.html](/content/publishers/index.html) (345 words) - [How Can I Control What Shows Up on My Widget? | Publishers Help](/content/help/publishers/can-control-shows-widget/index.html): Eeditorial tools in the Outbrain dashboard will allow for preemptive + reactive content blocking to keep you brand safe. Read more here. (132 words) - [Partners Program - Outbrain Partnerships](/content/partnerships/partners-program/index.html) (5,127 words) - [General FAQ | Publishers Help Center | Outbrain.com](/content/help/publishers-category/faq_general/index.html): Here you can find all general information and questions about How to Generating Revenue with Outbrain for publishers. Read more here. (57 words) - [publishers/optimization-engine/index.html](/content/publishers/optimization-engine/index.html) (350 words) - [publishers/smartfeed/index.html](/content/publishers/smartfeed/index.html) (353 words) - [How does Outbrain measure impressions? - English (US)](/content/help/publishers/impressions-measurement/index.html): Curious about how Outbrain measures impressions? Read more about what methodologies we use to better align with industry standards. (77 words) - [Outbrain Advertising - Drive ROAS on the Open Web | Outbrain.com](/content/advertisers/index.html): Outbrain helps advertisers connect with one-third of the world's audiences engaging with media on the open web. (275 words) - [careers/detail/index.html](/content/careers/detail/index.html) (527 words) - [publishers/smartlogic/index.html](/content/publishers/smartlogic/index.html) (349 words) - [General FAQs | Outbrain For Advertisers Help Center](/content/help/advertisers-category/faq_general/index.html): Here you can find all topics and FAQs related to general issues in Outbrain. Click to learn more about how to get started with Outbrain. (85 words) - [Outbrain Partnerships](/content/partnerships/index.html): Whether you’re looking to monetize your network or connect with certified experts to scale your performance, you’re in the right place. (94 words) - [FAQs- Outbrain for Advertisers | FAQ Category | Outbrain Help Center](/content/help/advertisers-category/faq/index.html): Here you can find all topics and FAQs related to advertising in Outbrain. Click to learn more on how to get started with outbrain's advertising solution. (87 words) - [publishers/native-ad-server/index.html](/content/publishers/native-ad-server/index.html) (353 words) - [publishers/new-media/index.html](/content/publishers/new-media/index.html) (363 words) - [What are Outbrains Deal packages & offerings? - English (US)](/content/help/advertisers/what-are-outbrains-deal-packages-offerings/index.html): Setting up a deal with Outbrain offers exclusive benefits that you cannot access anywhere else. With a range of ad types, marketers are able to accomplish goals across each step of the marketing funnel.Outbrain’s integrations with publishers are unique in that they are direct, code-on-page integrations. Outbrain’s technology is implemented directly onto the publisher’s page, […] (641 words) - [Performance & Reporting | FAQ | Outbrain Help- Publishers](/content/help/publishers/performance-reporting/index.html): The Engage dashboard tracks all real-time statistics on the performance of your widget as well as the revenue you are earning. (54 words) - [How Can I Acquire Traffic via Outbrain? | Publishers Help Center](/content/help/publishers/can-also-acquire-traffic-via-outbrain/index.html): We encourage all of our publishers to leverage Outbrain's Amplify platform to reach new audiences. Read more here. (36 words) - [What is Outbrain's payment method? - English (US)](/content/help/publishers/what-is-outbrains-payment-method/index.html): The financial contact specified in the contract will receive a registration link for Tipalti, our payment portal. You can view your payments in the Payment Details Tab on your Engage Publisher Dashboard.Payments are issued once your account has generated $50 or more in monthly revenue. We process payments automatically, without the need for you to […] (64 words) - [How do I Get Started With Outbrain for Publishers? | FAQ | Outbrain Help](/content/help/publishers/get-started/index.html): If you’re a publisher looking to monetize your content and increase site engagement, please fill out this form. Click here to get started. (57 words) - [What is the Minimum Traffic Requirement at Outbrain? | Publishers Help](/content/help/publishers/outbrains-minimum-traffic-requirement/index.html): Outbrain works with high-quality publishers, regardless of site size.  Publishers with value adding, engaging content, can apply to join. (39 words) - [What type of placements are supported? - English (US)](/content/help/publishers/what-type-of-placements-are-supported/index.html): Outbrain offers a broad selection of placements designed to meet our partners’ diverse needs and monetized through various demand types. Our offerings range from footers, located beneath publisher articles, to highly visible placements such as in-article units that extend beyond-the-feed. With our solutions, we can ensure full-page monetization. Was this article helpful?YesNo (58 words) - [What Publishers Work with Outbrain? | Publishers Help Center](/content/help/publishers/kind-publishers-work-outbrain/index.html): Outbrain works with publishers of all sizes and categories. You can find Outbrain powering engagement and revenue on sites like CNN, ESPN, etc. (26 words) - [Will I Have an Outbrain Account Manager? | Publishers Help Center](/content/help/publishers/will-outbrain-account-contact/index.html): Yes. When working with Outbrain, you will have access to a business contact, launch support, and publisher support resources. (32 words) - [publishers/video/index.html](/content/publishers/video/index.html) (361 words) - [How Long Until I Receive My Widget Code? | Publishers Help](/content/help/publishers/return-signed-agreement-long-receive-widget-code/index.html): Within 1 business day of signing your agreement, you’ll receive a welcome package. Outbrain’s Publisher Launches team will be on hand to assist. (55 words) - [Virtual Patent Marking | Outbrain.com](/content/patents/index.html): Outbrain products are protected by patents in the U.S. and elsewhere. See this webpage for our virtual patent marking provisions of various jurisdictions (318 words) - [How Outbrain Widgets Can Work on AMP Pages? | Publishers Help](/content/help/publishers/outbrain-widgets-work-amp-pages/index.html): Outbrain provides AMP-specific widget codes by request.  During setup, an Outbrain Publisher Launch specialist will be available to send this to you. (31 words) - [What are Sponsored Recommendations? | FAQ | Outbrain Help](/content/help/publishers/sponsored-recommendations/index.html): Sponsored recommendations, like all Outbrain recommendations, are links to high-quality content that are meant to engage. (59 words) - [What is Content Marketing? Benefits & Examples | Outbrain.com](/content/content-marketing/index.html): Content Marketing is a fundamental Marketing strategy, that can help you: increase brand awareness, generate leads or drive online sales. Here is what you need to know. (711 words) - [What Languages Does Outbrain Support? | Publishers Help Center](/content/help/publishers/languages-outbrain-support/index.html): We are constantly working to add new publishers that support native advertising widgets in more languages. See what languages we support. (41 words) - [What is Outbrain for Publishers | Publishers Help Center | Outbrain](/content/help/publishers/what-is-outbrain-engage/index.html): Outbrain Engage offers customizable and flexible solutions that power the largest websites in the world. Read more Outbrain Engage here. (44 words) - [Outbrain For Publishers - FAQ - Help Center](/content/help/publishers/index.html): Do you have any questions? We're here to help you out! See our FAQs and 101 articles to help you get started with Outbrain for publishers solutions. (85 words) - [How to Boost your Affiliate Marketing Strategy [Repository] | Outbrain.com](/content/affiliate-marketing-strategy/index.html): Level-up your affiliate game, visit our one-stop-shop for Affiliate Marketing Strategy to inspire your next move. (587 words) - [Outbrain for Advertisers - FAQ - Help Center](/content/help/advertisers/index.html): Do you have any questions? We're here to help you out! See our frequently asked questions and 101 articles to help you get started with your campaigns. (129 words) - [ligatus/index.html](/content/ligatus/index.html) (292 words) - [What are the benefits of buying Outbrain programmatically? - English (US)](/content/help/advertisers/what-are-the-benefits-of-buying-outbrain-programmatically.html): Outbrain has been the leader in native advertising solutions for over a decade. Our proprietary feed experience allows marketers to engage audiences at the moment of discovery, across the world’s premium publishers. You can now access the benefits of Outbrain’s dynamic native ad experiences programmatically, through your DSP of choice. With our non-intrusive placements, you can […] (294 words) - [Experience Our Native Advertising Platform | Outbrain.com](/content/try-outbrain-ads/index.html): Want to see Outbrain native advertising platform in action? Try it yourself. Learn how you can drive business results at scale using Outbrain advertising. (302 words) - [How do I install Outbrain's pixel? - English (US)](/content/help/advertisers/install-outbrain-pixel/index.html): Installing Outbrain's pixel is an easy first step to begin tracking and optimizing toward conversions in your campaigns. (298 words) - [Outbrain Ads - Buying Options | Outbrain.com](/content/advertisers/buying-options/index.html): Choose to buy directly from Outbrain Amplify, or programmatically via DSP of your choice - including Outbrain’s native DSP. (196 words) - [What is Outbrain’s programmatic offering? - English (US)](/content/help/advertisers/what-is-outbrains-programmatic-offering/index.html): It’s vital to understand the ins-and-outs of Programmatic advertising as it is now the dominant form of media buying. By definition, Programmatic advertising is the automated buying and selling of online advertising space. It uses algorithmic software that handles the sale and placement of digital ad impressions via ad exchange platforms – in a fraction […] (368 words) - [Ligatus Imprint German | Outbrain.com](/content/ligatus/imprint/index.html): Ligatus Imprint German (205 words) - [Which publishers will my ads appear on? | FAQ | Outbrain Help](/content/help/advertisers/publishers-sites/index.html): Outbrain is integrated with thousands of prestigious publishers such as CNN, Fast Company, Time, MSN, Mashable, WSJ, The Guardian and more. (162 words) - [Outbrain Amplify Request API Access | Outbrain.com](/content/partner-api/index.html) (172 words) - [Experience Our Native Advertising Platform | Outbrain.com](/content/try-outbrain-demo/index.html): Want to see Outbrain native advertising platform in action? Try it yourself. Learn how you can drive business results at scale using Outbrain advertising. (150 words) - [Careers | Join Outbrain](/content/careers/success/index.html): We're always on the lookout for passionate and innovative individuals! Discover our open positions! (32 words) - [How Does Outbrain Choose What to Recommend? | FAQ | Outbrain Help](/content/help/publishers/outbrain-choose-recommend/index.html): When choosing recommendations, our algorithms look at a variety of factors to determine the best links for each user. Click for more! (83 words) - [Ligatus Privacy Policy French | Outbrain.com](/content/ligatus/fr/index.html): Ligatus Privacy Policy French (6 words) - [Ligatus Privacy Policy German | Outbrain.com](/content/ligatus/de/index.html): Ligatus Privacy Policy German (4 words) - [Ligatus Privacy Policy Spanish | Outbrain.com](/content/ligatus/es/index.html): Ligatus Privacy Policy Spanish (6 words) - [Ligatus Privacy Policy Italian | Outbrain.com](/content/ligatus/it/index.html): Ligatus Privacy Policy Italian (6 words) - [Ligatus Privacy Policy Netherlands | Outbrain.com](/content/ligatus/nl/index.html): Ligatus Privacy Policy Netherlands (4 words) - [sellers-json.html](/content/sellers-json.html) (47,105 words) - [robots-txt.html](/content/robots-txt.html) (231 words) - [A New Era for the Open Internet: Outbrain and Teads Close Merger](/content/blog/outbrain-and-teads-close-merger/index.html): Today,  we are thrilled to announce the successful completion of the merger of Outbrain and Teads to create a new and expanded company, which will operate under the name Teads. This union brings together two of the most recognized names in advertising – each with deep, complementary expertise in branding and performance. Together, we’re creating […] (894 words, 2025-02-03) - [4 Exciting Fitness Advertising Trends for 2025 and Beyond – Outbrain](/content/blog/fitness-advertising-trends/index.html): Get the inside scoop fitness advertising trends, including influencer partnerships, data-driven campaigns, and diversity. (2,536 words, 2024-11-01) - [[Guide] What a Full-Funnel Marketing Strategy Looks Like in 2025](/content/blog/full-funnel-marketing-strategy-guide/index.html): Explore the full-funnel marketing strategy guide as we go step by step through the top, middle, bottom, and post-funnel stages. (2,443 words, 2024-02-07) - [What is Content Distribution and How it Works? | Outbrain blog](/content/blog/content-distribution/index.html): Content distribution success lies in achieving the right mix of channels. Dive into the details with this comprehensive content distribution guide. (3,202 words, 2024-01-03) - [Native Ads Vs. Display Ads | Outbrain Blog](/content/blog/native-ads-vs-display-ads/index.html): Explore the battle between native ads vs display ads. Which performs better and gets more clicks? Read on to find out. (897 words, 2023-09-21) - [9 Best Cannes Lions Winning Ad Campaigns  – Outbrain](/content/blog/best-cannes-lions-winners/index.html): We review the best Cannes Lions winners, the cream of the crop for creativity and originality in advertising. Here are our top nine.  (1,536 words, 2023-04-10) - [Carousel ads - Outbrain - Glossary](/content/glossary/carousel-ads/index.html): A carousel ad is a type of online ad that allows you to showcase multiple images, GIFs, headlines, and descriptions in a single ad unit that functions like a rotating carousel. With this format, you can display more information than a single image or text-based ad, so you can engage with potential customers in a […] (1,177 words, 2023-01-30) - [Outbrain Powers New Generation Of Digital Recommendations (Part 1) – Outbrain](/content/blog/outbrain-powers-new-generation-of-digital-recommendations-part-1.html): Outbrain recommendation technology now goes beyond traditional publisher sites. Discover all the environments, user interfaces, and platforms where you can reach audiences. (642 words, 2022-07-11) - [Why Marketers Should Care About Our New Publisher Technology – Outbrain](/content/blog/why-marketers-should-care-about-our-new-publisher-technology.html): Smartlogic automatically optimizes the Outbrain Smartfeed – the feed where your ads appear – to improve user experience and engagement. (515 words, 2022-04-11) - [Taking the Recommendation Experience to the Next Level with Smartlogic – Outbrain](/content/blog/taking-the-recommendation-experience-to-the-next-level-with-smartlogic.html): Smartlogic by Outbrain powers a Smartfeed that tailors the entire recommendation experience incorporating media owner partners goals. (506 words, 2022-03-07) - [Introducing QualityRating™, Balancing User Engagement and Quality – Outbrain](/content/blog/introducing-outbrain-qualityrating/index.html): QualityRating™ considers the quality of Outbrain recommendations, creating a better balance of user engagement and quality in Smartfeed™. (636 words, 2021-05-12) - [What is Demand Side Platform (DSP) - How it works | Outbrain.com](/content/blog/what-is-a-demand-side-platform/index.html): Demand-side platforms are one of the main tools used by advertisers to run their online media campaigns. See what a DSP really looks like (917 words, 2019-11-20) - [The Powerful Women Project: Meet Sharon Rabi | Outbrain Blog](/content/blog/inspiring-women-sharon-rabi/index.html): Sharon Rabi is recognized by Forbes as a top 30 Under 30 entrepreneur. How do did she go from straightening hair to startup success? (740 words, 2019-03-07) - [Smartfeed Technology Extension Across UK Publishers | Outbrain Blog](/content/blog/smartfeed-daily-express-daily-star-ok-magazine/index.html): Outbrain, announced today the extension of their long term partnership with a subset of publications now under the umbrella of Reach PLC. (340 words, 2019-02-08) - [Execute Content Marketing Campaign | Outbrain Blog](/content/blog/4-simple-ways-to-understand-and-execute-content-marketing.html): It’s time to jump on board with this whole content marketing thing, because it’s not going away. Learn how to execute your content marketing campaigns. (1,711 words, 2016-02-29) - [Outbrain's New Global Headquarters is Open | Blog | Outbrain.com](/content/blog/outbrains-new-global-headquarters-is-open/index.html): Here's a quick tour of our new home: When you come visit us, you’ll step right off of our elevator into the lobby. (303 words, 2012-07-23) ## Listings & Categories - [Content Marketing Tips for Agencies | Outbrain Blog | 1](/content/blog/category/agencies-2/index.html): Tips for content marketing strategies for agencies. Learn from the best on how to reach larger audiences and increase ROI through content! 1 (326 words) - [Explore Holiday Marketing on the Outbrain Blog](/content/blog/category/holiday-marketing/index.html): Holiday season is the best opportunity for digital marketing. Read about the calendar's hottest holiday marketing dates, best campaigns & top marketing tactics (404 words) - [Explore Affiliate Marketing on the Outbrain Blog](/content/blog/category/affiliate-marketing/index.html): Uncover the A-Z of affiliate marketing blogs, including tips and hacks, trends, best platforms, programs and how to boost affiliate income. (263 words) - [AI in Marketing & Advertising – Outbrain Blog](/content/blog/category/ai-in-marketing-and-advertising/index.html): Learn about the impact of AI in marketing and advertising, and how to use AI tools to improve the performance of your marketing campaigns. (217 words) - [Explore Branding on the Outbrain Blog 1](/content/blog/category/branding/index.html): Tips for creating the best content strategy and techniques for brands. Reach larger audiences and increase ROI through content! (2,972 words) ## About Pages - [about/team/index.html](/content/about/team/index.html) (2,221 words) - [A Company Built On Innovation, Leadership & Success | Outbrain.com](/content/about/index.html): Outbrain develops the feed technology that makes exploring and discovering new things on the open web possible. (164 words) ## Resources - [Full Page Index](/index.html): Browse all cached pages with rich metadata - [About This Cache](/about.html): Methodology, technical details, and usage guidelines - [XML Sitemap](/sitemap.xml): Machine-readable sitemap for crawler discovery - [Robots.txt](/robots.txt): Crawler directives - [Agentsite Network](https://agentsite.network/network.html): Public index of Agentsites and their machine-readable resources