# identity.md

## Organization Overview
- **Company Name:** Outbrain
- **Mission:** To develop feed technology that enables the exploration and discovery of new content on the open web, driving elevated outcomes and maximizing ROI for partners.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Founded in 2006. Location details forthcoming.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:**
    - Yaron Galai (Co-founder)
    - Ori Lahav (Co-founder)
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Values innovation, leadership, and success, fostering a collaborative and appreciative environment.
- **Team/About/Leadership/People Links:**
    - About: https://outbrain.com/about

## Operations & Structure
- **Business Model and Operational Approach:** Operates as a direct response platform, providing tools and expertise to maximize ROI through content monetization. Leverages enhanced unique reach, deep contextual insights, and advanced targeting.
- **Location(s) and Geographic Presence:** Details forthcoming.
- **Key Partnerships and Affiliations:** Details forthcoming.