How To Control Title & Image using HTML | Advanced Settings | Outbrain

How can I control my page’s default Title & Image using HTML?

Outbrain collects and interprets information using micro data, telling our crawlers what to pay attention to on your page. Our algorithms are able to better inform your audience recommendations and provide readers with a more personalized experience. Microdata also shares your default content attributes (subtitle/publisher name, thumbnail, headline) with our crawlers during content submission.

Our platform supports tags for the following:

Title

Example: <meta property=vr:title content=9 Metrics for Marketing Performance Measurement />

Date

Example: <meta name=pubdate content=3-13T06:07:39Z />

Note: Date formats should be yyyy-MM-ddTHH:mm:ssZ, e.g 2013-03-13T06:07:39Z

Image

Example: <meta property=vr:image content=http://www.outbrain.com/wp-content/uploads/2014/12/graph_blog_post.jpg />

Author

Example: <meta name=author content=Saad Abedine, CNN />

Content

Example: `<div class=body prose twelve columns itemprop=body>

This post goes out to a certain coworker who had a desk near mine for five years and was always good for a laugh, a coffee run, or a sympathetic ear.

`

Description

Example: <meta content=Everything you do in business must have a measurable ROI—and this is particularly true when it comes to any and all forms of online or offline marketing. property=vr:description/>

Site Name

If the content is submitted via RSS we parse the title element that belongs to the tag. If the URL was submitted manually, we take the title element of the site’s home page.

If microdata isn’t available for your site, our crawlers can also recognize any HTML tags.